Wednesday, November 20

🌟 Today’s Highlights:

• Instagram is testing an AI sticker generation tool

• Google seems to be favoring YouTube in AI Overviews & Discover Feed

• Learn how to leverage AI to achieve significant ROI growth

• 📊 Stat of the Day: Mastodon has also seen an uplift from the X exodus with downloads increased by 47% and MAUs growing to 894k. (Source: Mastodon)

• 💡 Today’s Insight: How to shift your mindset on AI (& use it everyday)

📈 Boost Your ROI with AI

Join Writer CEO May Habib and CMO Diego Lomanto on Nov 22 at 9 am PT for a fireside chat on leveraging AI for real ROI.

What You'll Learn:

• Real-world AI applications for significant ROI

• Practical tips for integrating AI into your organization

• Insights on building trustworthy, human-centered AI

• Trends like end-to-end automation of critical workflows

• Industry-specific models shaping the future

Stay ahead in the AI landscape—Register now!

💡 Today’s Insight 💡

How to shift your mindset on AI (& use it everyday)

🗞 TL;DR - Even if you know that AI can be useful, let’s face it: you probably aren’t using AI to the best of its potential. Buffer’s Head of Communications & Content Hailley Griffis shares how she went from being an occasional AI user to a power user in just months – and we’ve summarized the tips for you below.

💡 Insight - Use AI to elevate your thought processes. Think about all the times you wish you could talk something out with someone else or get advice on decision-making. Give your AI a lot of context including everything you’re thinking through and what you know about it so far. Then, let AI ask you questions that can help challenge your thinking and act as a coach to help you come to a conclusion.

Use AI to overcome friction. We’ve all had writers’ block or struggled to know where to start. Now, you can start by explaining what you’re working on to your AI chatbot and ask it to give you ideas to begin your work. Sometimes, you might find that just explaining the process to AI can help you come up with the answer yourself.

Use AI to brainstorm. This is probably my favorite way to use AI – to generate ideas rather than fully completed work. You can do this in a few different ways: ask AI to connect ideas, dive deeper into topics, provide new perspectives, reverse engineer an idea, or reframe an idea in multiple ways.

Use AI as an editor. Send your finalized work to AI and have it edit, critique, and polish up your piece. It can even suggest improvements or condense any areas that are too lengthy.

⚡️ Today’s Headlines ⚡️

🖌️ Instagram is testing AI profile image & sticker generation tools. So, now if you want to create an image or sticker on Instagram, you can do so directly within Meta’s ecosystem.

👟 Nike's 'Just Do It' campaign that catapulted their business to massive growth was put together by an amazing agency. Match with your amazing growth agency in 60 seconds here →

🎥 Google is showing more and more YouTube videos in Google Discover. Additionally, there’s a new study that found YouTube is the most cited source in Google’s AI Overviews.

🧑‍💻 Want to update your website without the hassle? From minor tweaks to major changes, OneNine has you covered for just $500/mo. Improve Your Website Hassle-Free Here →

📪 Instagram is considering adding more filters to your DM requests. They recently added a range of new messaging filters for Creator Accounts, but they really want to help creators and brands narrow down the most important outreach.

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