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- Wednesday, November 1
Wednesday, November 1
Today's top marketing news, tips, & tools
Hey there,
It’s already November, which means… 23 days until Black Friday, 24 days until Small Business Saturday, 26 days until Cyber Monday, and 27 days until Giving Tuesday. Ready, set, go.
🧠 Stat Of The Day 🧠
81% of TikTok users say they plan to spend the same or more amount of time using the app in Q5. (Source: TikTok)
🎨 Tap into AI-generated creative that actually converts
As creative elements become the new frontier for targeting, the rise of AI-generated creative content is unmistakable. Many brands are now delving into the capabilities of genAI tools, enabling swift production and testing of ad creatives.
This is why we are excited about Treat AI. They uncover design concepts that resonate with your best customers. Then effortlessly generate on-brand, high-converting, ad creative, and lifestyle photography.
With Treat AI, you can cut down on creative costs and lengthy creative meetings while effortlessly generating and testing new ad creative faster.
⚡️Today’s Headlines⚡️
🤝 Good news for Salesforce users, there’s now a direct TikTok integration
🤖 You’ll soon be able to create your own Meta AI Chatbot
🏷️ Using third-party social apps? You can now tag products on IG
🎥 TikTok’s newest feature lets other users use your post as a template
⏰ No more delay! Real-time analytics tracking comes to TikTok
🛠️ Things Worth Checking Out 🛠️
💡 CONTENT CREATION - Some people call it magic, but marketers know it's the smart thing to do! What? Having Spacebar create captivating videos from your existing written content. Claim your free first video here.
💸 BIZ SELLING - Rejigg is the easiest way to sell your business! A savvy business owner joined in June, took 10 calls, and now has 3 juicy $5M offers! Don't miss out – list with your biz today & sell with ease. Visit here.
🏛️ AI GOVERNANCE - Big moment for AI folks… President Joe Biden signed a new executive order to “guide responsible AI development and guard against risks.” Check out the full statement here.
✨ Today’s Insight ✨
📰 TL;DR - Kim Kardashian’s underwear line Skims just announced a multiyear partnership with the NBA, WNBA, and USA Basketball. The announcement comes alongside Skims’ launch of their first men’s line of attire. With multiple activations across the different leagues, the partnership invites Skims to the $111 billion U.S. men’s apparel market.
💡 Insight - Thinking outside the box of your typical industry can be incredibly valuable. Go outside the typical equation of marketing for your product. Everyone will be expecting you to do things a certain way, and maybe those ways are valid and safe. But brands rarely stand out by being safe.
People might laugh at first at your wild idea. Let them. While people have laughed at things the Kardashians have done for over a decade, they’re building companies like Skims with $750M in net sales this year. Focus on your outcome and follow your gut… it might lead you to your next big success.
➡️ How'd you feel about this Insight? |
🎙 HEARD EM’ SAY:
“I swear within 24 hours (of implementing this growth hack) we had 6 qualified leads, like boom, just like that!”
Did you learn something new from today's newsletter? |
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