- Growth Daily
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- Wednesday, May 1
I know people love when the first day of a month lands on a Monday because it’s the ultimate fresh start… but I kinda like starting this new month on a Wednesday. Feels like a good opportunity to begin again.
📊 Stat Of The Day 📊
LinkedIn is currently serving 47.9 million EU users per month. (Source: LinkedIn)
🥇 How To Rank First On Google?
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⚡️ Today’s Headlines ⚡️
🥴 Did you lose millions of Instagram followers? It was a glitch
🧪 Google’s Performance Max now has real-time testing
🛩️ Copilot ads are officially available on Microsoft’s Ad Platform
💬 Google’s enabling ad buyers to define audiences to AI through prompts
🤖 Yelp launched a new AI chatbot to connect users with businesses
Interested in reaching my audience? Grow with us here
🛠 Things Worth Checking Out 🛠
🔥 AI MARKETING - Looking to level up your AI marketing game? Sign up for Marketing Alec's free weekly newsletter covering the best AI marketing tips & tricks here →
🤓 SOFTWARE - If you’re looking to build (or improve) scalable software, I strongly suggest Codingscape. With countless 5-star case studies from Fortune 500 companies, they provide full-stack development support from product discovery to launch. Learn more & get in touch here →
🗓️ FREE WEBINAR - Make your business fly with Tony Robbins’ Unshakeable Business webinar on May 10th. Explore crisis triggers, receive 1:1 coaching, and assess your business skills. RSVP now →
💡 Today’s Insight 💡
🗞 TL;DR - Short answer, yes. Longer answer, maybe not as much as it used to be. Google is constantly making updates to the algorithm, which makes it hard to create a sure-fire strategy for ranking. Content is everywhere, with consumption habits changing rapidly. And AI adds even more chaos to the mix.
💡 Insight - Marketing leader Kevan Lee outlined some tips in his latest newsletter. He suggests considering strategy vs. execution. There’s a big difference between having an SEO-driven strategy and having a content team thinking about SEO.
Consider your company's needs. If you’re more focused on using AI to generate content or create programmatic content, an SEO strategy might not fit your needs. This may lend itself better to SEO tweaks, like including high-ranking keywords.
Kevan mentions that the big question is often: how can you create SEO content today that is multipurpose and can be used across other channels?
Focus on investing in areas that have high potential and are currently underutilized. This will help you identify a focused shortlist of high-impact channels to allocate your limited resources and create intentional SEO growth.
Interested in reaching my audience? Get in touch here
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