- Growth Daily
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- Wednesday, Apr 26
📈 How to increase your conversion rates by 80%
TL;DR - Get more sales and boost your ROI with TrafficDog's trusted PPC services. With a team of 50+ digital marketing specialists and 14+ years of experience, TrafficDog tailors its services to eCommerce to help you reach the right customers at the right time.
💡 Insight - As an eCommerce store, you know that every click counts. That's why you need TrafficDog's trusted PPC services to help you convert more visitors into customers. With a proven track record of achieving 80% increased conversion rates, TrafficDog is trusted by big brands like Puma, Jaguar, and Land Rover. And with transparent reporting and data research, you'll always know what's working and what's not.
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Breaking News
💡 Insight - That’s right, you’ll have to pay money to get access to pay even more money. There’s a caveat though – if you spend more than $1k/mo on platform ads already, you won’t have to pay extra “at this time.” Twitter claims it’s part of their new effort to “elevate the quality of content” and “enhance your experience,” but it’s a hard (and expensive) pill to swallow for many brands.
💡 Insight - Spotify’s newest rollout featuring a personalized AI-powered DJ has shown solid success in their beta, representing more than 25% of user consumption on days they use the DJ feature. But simultaneously, AI advances have resulted in AI clones of existing artists performing music without their consent, leading to copyright concerns and complications. Like most uses of AI, creative work can hugely benefit from the tech, but companies will have to lead with nuance to avoid irreparable harm.
*Want to get in front of 45,000+ Founders & Marketers? Click here…
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Growth Stuff
💡 Insight - People worldwide spend over 3 hours a day on their phones, so the importance of creating a solid mobile ad has never been greater. The Drum and Kargo gathered 3 top tips on how to maximize your mobile ad performance and create a winning campaign:
Utilize video to engaged targeted audiences – 54% of consumers express a desire for more videos from familiar & established brands
Captivate your audience with interactive rich media ads
Drive action with interactive shoppable ads
💡 Insight - YouTube Shorts is a powerful content platform for many creators, reportedly generating 30 billion views a day as of June 2022. But just because you’re creating Shorts doesn’t mean you’re effectively using them in your strategy. Social Media Examiner pulled together this how-to guide to help marketers analyze their YouTube Shorts performance and use this knowledge to create a successful content strategy.
🛒 This platform helped a brand increase Shopify sales by 313%
TL;DR - We tried to snag HYPE10's Founder to grow our newsletter, with his proven track record of success with partners like Meta and Google.
💡 Insight - HYPE10's success isn't just talk. Their impressive list of partners and clients, including Marine Layer, Dose Daily, and State and Liberty, is a testament to their expertise and dedication to helping brands succeed.
As a performance marketing agency, they specialize in Paid Media Marketing and Email & SMS retention. Their proprietary strategy and cutting-edge tools help drive data-driven decisions and optimize your brand's performance.
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Brand Watch
💡 Insight - Coca-Cola’s celebrating their strong Q1 performance thanks to its growing reliance on digital marketing to connect with consumers, including working with WPP on personalization and collaborations. Their Coke Studio concept focused on live digital music experiences saw over 1 billion streams of their latest season and has since scaled to 30 markets. They’re a perfect case study in what happens when brands commit to innovation in digital – and they’re just getting started… expect new Gen Z efforts soon in partnership with OpenAI.
💡 Insight - The campaign features a slew of activations to celebrate the holiday including $5 vouchers (called Don Julio Cincos) for recipients to spend at local bars or restaurants and an Automated Tequila Machine pop-up in NYC. The holiday is immensely popular with tequila sales with 126 million liters consumed in the U.S… and you know the saying, if it’s not broken, don’t fix it!
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