Tuesday, May 14

🧐 How Amazon Tackles Their Design Projects

Tacking big design projects is tough, especially for giants like Amazon. They needed by a solution that allowed them to move faster without adding internal headcount. So, Amazon turned to Superside, who helped complete their design requirements in a jiffy.

Hear it from J. Henrickson, Creative Operations Manager, Amazon:

“At Amazon, it's pretty common to have a really big design project and not be able to get the heads in fast enough to get the work done. It was slowing us down and Superside was the solution that got us moving faster without adding internal headcount.”

Their top 1% of creative talent from around the world gives you access to creative work at a 50% reduction in CPA and 70% lower turnaround time for digital assets.

👉🏼 Sign up for a free VIP demo here

⚡️ Today’s Headlines ⚡️

🌍 Instagram is expanding regional access to its creator marketplace

🎉 OpenAI is launching GPT-4o for everyone & macOS app

😬 Instagram claims posting longer Reels can hurt your reach

🤷 The future of data scraping lawsuits is pretty unclear

🏴󠁧󠁢󠁷󠁬󠁳󠁿 Wales has become the first U.K. nation to join the Metaverse

🛠 Things Worth Checking Out 🛠

🚨 AGENCIES - Learn how to easily create enterprise-grade AI solutions tailored to your clients’ unique needs with no technical expertise. Don’t miss MindStudio’s free masterclass on 15th May. Grab your free seat here →

🧠 AI HACKS - Want to become smarter on AI in just 3 minutes a day without spending a penny? Sign up for prompts daily here →

🙌 MICROSOFT - Good news you’ve been waiting years for… Microsoft Word will finally use the ‘merge formatting’ option by default for pasted text as opposed to its previous ‘keep source formatting.’ Google, you’re next.

💡 Today’s Insight 💡

B2B content distribution strategies

🗞 TL;DR - Creating great content is important, but it does nothing if you don’t distribute it well. Search Engine Land crafted this list of 7 top B2B content distribution strategies to ensure you’re maximizing your content – it’s honestly helpful for B2C too.

💡 Insight - Here are the top 7 content distribution strategies you can try out today:

1. Promote on social media - 49% of successful content marketers used paid social to promote content, according to SEMrush

2. Reach out to your email subscribers - Segmenting your email campaigns has been shown to drive a +760% revenue increase, according to Campaign Monitor

3. Collaborate with industry influencers

4. Invest in paid advertising

5. Publish guest posts on relevant websites

6. Repurpose existing content

7. Optimize your distribution strategy