Hey there!

Looking for a random fun fact to impress the team Slack channel? Here’s one:

It takes three days to make a single IMAX film print of Oppenheimer and each one is crafted directly from Christopher Nolan’s film negatives. The physical reels for the three-hour film are 11 miles long and weigh 600 pounds.

🤯

⚡️Today’s Headlines⚡️

🧒 Georgia might require parents’ consent for child social accounts

💸 Amazon’s bringing a second Prime Day to members this October

💫 X will let you sort users’ posts by top-performing updates soon

🎥 YouTube’s testing a new “For You” section in Channel Display

🧵 Threads adds feature to “Send on Instagram” to boost retention

🇬🇧 TikTok Shop in UK launches new ‘Fulfilled by TikTok’ logistics program

📈 Major podcast networks report 12-31% revenue growth YoY in Q2

🚫 Zoom says it won’t use your videos/chats to train AI without consent

*Want to get in front of 45,000+ Founders & Marketers? Click here…

🛠️ Things Worth Checking Out

📫 NEWSLETTERS - Every business needs a newsletter! We recommend Beehiiv as your newsletter tool of choice thanks to their analytics and segmenting tools :)

✉️ INSIGHTS - Get the edge you need! Uncommon Advice Newsletter delivers exclusive strategies & insights for Founders, CEOs, and Entrepreneurs. Subscribe here for free.

🌱 DUOLINGO - Duolingo’s newest learning app might be on the horizon! A reverse engineer spotted images and code hidden inside the language learning app signaling “Duolingo Music” could be on the way.

🤖 AI BIASES - New research from University of Washington, Carnegie Mellon, and Xi’an Jiaotong found that AI language models definitely have their own political biases after testing 14 popular large language models.

🎄 HOLIDAYS - Google Ads just launched a bunch of new insights and ads features to help you with your upcoming holiday campaigns including new Performance Max optimizations, added product page details, and more.

🚀 Today’s Deep Dive 🚀

How to craft a frictionless partnership

📰 TL;DR - Target announced a new feature to their curbside pick-up service where consumers can add a Starbucks beverage or food to their Drive Up order. The feature has been in test at select Target locations this past spring but will now be available at 1700+ Target locations with Starbucks Cafes by this October.

Similarly, DoorDash recently announced a partnership with Staples to expand their offering of retail products available for delivery to your door. The partnership was strategically planned right in time for back-to-school season with a campaign including a discount offer for classroom essentials via the delivery app. Through this partnership, nearly 1k U.S. Staples locations are available on the app.

💡 Insight - If it just makes sense, make it happen. These partnerships feel so great because they’re no-brainers. Who doesn’t want to be able to get coffee delivered to their car? Starbucks has become synonymous with the in-store Target experience, it’s only natural for them to include the brand in their digital experience.

And where was Staples’ same-day delivery when I was in school?? This makes so much sense and helps avoid those late-night runs for flashcards or posterboards.

Think about the experience of your consumer first. What would make for a frictionless experience on their end? How can you enhance their customer journey? The obvious partnerships are obvious for a reason… make sure you’re taking advantage of them.

*Want to get in front of 45,000+ Founders & Marketers? Click here…