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- Monday, November 18
Friendly reminder to whoever in the US needs to hear this*: you might want to start shopping for your Thanksgiving meal this week to avoid the last-minute crowds & empty shelves.
*it’s me, I need to hear it 🫠
🌟 Today’s Highlights:
Threads is starting to separate itself from Instagram
TikTok is letting advertisers use licensed images & videos from Getty in AI-generated ads
OneNine wants to help you implement that website update you’ve been putting off
📊 Stat of the Day: 59% of users say watching sports content on TikTok can be more entertaining than the game. (Source: TikTok)
💡 Today’s Insight: AI marketing tools you should be using in 2025
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💡 Today’s Insight 💡
🗞 TL;DR - The new year is coming quickly, and now’s a great time to reassess your processes and tools. Heading into the new year, you might want to consider integrating more AI-enabled tools into your marketing. Sprout Social crafted a list of 24 AI marketing tools you should be using, and we’ve pulled out some of the top AI tool use cases for you below.
💡 Insight - The best AI tool for marketing automation? Zapier. You probably already know it (and maybe already use it), and you can start with a free version and scale your way up. The tool connects with services you’re already using to help automate time-intensive tasks.
The best AI tool for digital marketing? Albert AI, a “digital ally” that can self-optimize across channels to enhance your digital ad performance.
The best AI tool for copywriting? Jasper, an AI-enabled content generator that helps scale marketing writing through templates and training on your brand’s unique voice and style.
The best AI tool for social media marketing? Sprout Social or Agorapulse. There are a few other alternatives, but the key here is picking an all-in-one platform that can help you strategize, draft copy, schedule posts, and analyze all using AI.
The best AI email marketing tools? Reply IO, which enhances sales outreach and email marketing through automation and AI-driven tools with flexible pricing models.
The best AI tool for editing? Grammarly or Frase IO. Grammarly is a great AI-enabled tool that provides clarity suggestions, grammar checking, plagiarism detection, and more. Frase, on the other hand, can help you write SEO-driven content and uses AI to seamlessly research, write, and optimize content.
Turn our audience into your clients/customers/users here
⚡️ Today’s Headlines ⚡️
✂️ Threads is taking its first steps to separate itself from Instagram. IG Chief Adam Mosseri announced that Threads is removing the Instagram graph import – the element that follows your IG follows on Threads – from the onboarding flow.
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🖼️ TikTok will let advertisers pull Getty Images into AI-generated ads. With the new integration, advertisers can use Gett’s licensed images and videos to make ads containing AI-generated content, including AI avatars that look like real people.
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✌️ X’s terms of service have (majorly) changed. The short story is that if you don’t want X to feed your posts to its Grok AI chatbot, you might want to leave the app now, as you won’t get the option to opt out of the training.
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