Does anyone else feel like this weekend went by too fast? How about that Chiefs game last night!

🧠 Stat Of The Day 🧠

Gen Zers prefer TikTok over Instagram for long videos by about 20% (Source: eMarketer Survey)

💰 Dominate Google for Money Keywords

Great content doesn’t impress Google; it's trust. You need editorially placed backlinks from websites Google knows by name to build that.

OneLittleWeb crafts irresistible, link-worthy reports and then reaches out to A-list journalists who love them, share them, and link back to you.

Here’s the “AI Investment Report” which earned over 40 editorial links including TechCrunch, PCMag, TheWeek, etc.

Another study on “World’s Most Popular Cuisine” earned 40+ links ft. Forbes, Forbes BR, Forbes JP, Cleveland, etc.

⚡️Today’s Headlines⚡️

🛡 Norton taps into celebs, influencers, & more to launch new app

😴 Instagram wants teens to use their phones less before bed

🏈 X is expecting a surge in ad spending around the big game, as always

❤️ TikTok just released their Valentine’s Day marketing guide 

🧐 Market research budgets in the UK declined 5% YoY

*Want to get in front of our audience of 100k Founders/Marketers? Start here…

🛠️ Things Worth Checking Out 🛠️

🎈 ADVERTISING -Ditch OOH hesitations this year! Elevate your ads with OneScreen.ai AI's OOH 2.0 – measurable, efficient, and impactful. Book a call, and learn the new way to do OOH here 

🗣 AGENCY OWNERS - If you're an agency owner, don’t miss my "3 Ways To Boost Agency Profitability" free event happening live this Friday!

🎬 FESTIVAL SPONSORS - DIGIDAY details why longtime festival sponsors Acura and Adobe are expanding their Sundance presence this year here

✨ Today’s Insight ✨

Unique Places To Find A “Dream Agency”

📰 TL;DR - As a former 7-figure agency owner, client to dozens of agencies in my career, and marketing industry insider, I know how hard it can be to find a great agency. I’ve spent years honing my skills at separating the good ones from the bad ones to the point where I can often tell how get they are just from their website. But…

💡 Insight - Finding your “Dream Agency” often seems as hard as finding a pearl in the bottom of the ocean or Davey Jone’s Locker! So for today’s insight, I’m sharing 3 unique places you can find your Dream Agency:

1. Private Communities - Say you are an e-commerce brand, joining a group like Workspace6 can lead to so many opportunities but namely, asking the group for a referral to an agency and crowdsourcing feedback from multiple members can lead to your Dream Agency. Or if you are in B2B, maybe it’s Exit Five!

2. Linkedin DMs - If you see an ad you absolutely love while scrolling Instagram or Facebook or Google, even if it’s a completely different verticle… DM the CEO of that brand on Linkedin for then name of their agency!

3. Me - Want me to tap into my network & introduce you to your Dream Agency at absolutely zero cost? Simply fill out this form and I will personally make an intro to your Dream Agency this week!

*Want to get in front of 100,000+ Founders & Marketers? Click here…