đź“° Growth Daily - Monday, Mar 20

Monday's news, tips, & tools you need to know

⚽️ Major League Soccer Bets On Many More Years Of TikTok

đź“° TL;DR - While everyone else is talking about TikTok’s potential ban in the U.S., Major League Soccer (MLS) has announced a multiyear partnership with the company to bring exclusive content, in-app programming, and more to the app. Fans searching “MLS” on TikTok throughout the season will get access to the MLS Hub which features new content from clubs and players. TikTok creators will be paired with MLS clubs to create content during the season and will collaborate with the clubs on behind-the-scenes only-on-TikTok moments.

đź’ˇ Insight - This partnership could fall to pieces for MLS… but it could also be a brilliant leap of faith. Though this partnership has probably been in talks for far longer than TikTok’s U.S. ban, it’s still a risky move from MLS’ perspective. Whether or not the app is banned, TikTok is still an incredibly popular app with an amazing opportunity to reach younger demographics. Hopefully it’s a bet that pays off for them.

đź”’ Secure Your E-Commerce Store From Data Loss

đź“° TL;DR - Have you ever experienced the frustration of losing important data from your e-commerce store? It's not a rare occurrence, with 1 in 4 stores experiencing vital data loss. But with Rewind, you can be prepared for the unexpected. Their easy-to-use backup and restore platform ensures that your themes, product pages, collection pages, and more are safe and secure. With just a few clicks, you can avoid costly mistakes and painful recovery.

đź’ˇ Insight - With Rewind, you can be confident that your store is safeguarded against data loss, which affects 25% of all e-commerce stores.

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🪦 Meta’s Done With NFTs

đź“° TL;DR - Meta’s closing its support for NFTs on Facebook and Instagram less than a year after pushing the features across their platforms. The move comes after a major round of layoffs at Meta and what CEO Zuckerberg is calling, “the year of efficiency.” This also follows the shutdowns of Meta-backed cryptocurrency Diem and Meta’s Novi digital wallet last year.

đź’ˇ Insight - A major company like Meta jumping away from digital collectibles so soon after releasing features is a big statement to the NFT community. But it’s not all a bleak outlook… other companies like Reddit, Starbucks, and Sesame Street are still prioritizing new NFT projects. Wouldn’t be surprised to see more companies making statements like this as we move past the honeymoon period of NFTs and crypto.

🎥 Exclusive Instagram Live Videos On The Way

đź“° TL;DR - According to Instagram reverse engineer Alessandro Paluzzi, Instagram is working on the ability to go live only for followers who you follow back. Unclear when the feature will go live or who it’ll be available to, but it’s a change from Instagram’s current live video feature for everyone or just your official Instagram Close Friends.

đź’ˇ Insight - Let’s dream big here: If this feature becomes available for brands, it could be a really cool way to keep in touch with your most invested fans – ambassadors, affiliates, confidantes. Especially for Instagram-heavy brands. It’s always nice to meet people where they are and if you’re already generating a solid relationship with your fan club, then this feature could take those relationships to the next level.

đź’° Business Finances, Simplified

đź“° TL;DR - Have you ever felt overwhelmed or uncertain about your business finances?

 đź’ˇInsight - Each week 11,000+ business owners and leaders trust Frameworks & Finance to simplify business finance concepts and help you learn how to “speak the language” of business.

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