- Growth Daily
- Posts
- Friday, June 9
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Today’s Growth Tip
With an ever-growing marketplace and companies trying to cut through the noise, you want to make sure your brand experience is top-of-mind. Your users’ experience will lead them to brand recall and loyalty. Some key elements of good brand experience include:
Consistency across touchpoints
Effective communication
Emotional connection
Make it yours: How are you differentiating yourself from your competition? Have you taken the time to connect with your users? People are looking for the ability to relate. Try social listening to find trends in what your users are connecting to the most. Pivoting where needed in your brand experience will ultimately yield you more engaged users.
💰 Turning new product launches into million-dollar listings
Tapping into the power of social media Micro-Influencers and a platform called Stack Influence that automates influencer collaborations at scale (hundreds of promotions a month), Amazon brands like Unilever, Magic Spoon, and Blueland have been able to grow their monthly revenue by 5X, decrease their ad costs using a warchest of influencer UGC, and build an army of affiliate marketers to consistently drive new customers.
*Want to get in front of 45,000+ Founders & Marketers? Click here…
🛠️ Things Worth Checking Out
🌴 SEO - The official SEO Agency partner of Growth Daily is offering free SEO audits! Get yours and schedule a call with them here.
🎮 CONTENT - Sponsorships and branded content are integral to Twitch. The popular streaming platform recently released and quickly retracted a new set of guidelines after community uproar. Read more about it here.
💻 ENGAGEMENT - Increase your engagement by 5-7x with video content. Use Spacebar to reach and create content for your ideal customers. Get a free branded video here.
💵 REVENUE - Boost your revenue in 90 days! Creator Quick Start is a step-by-step email course for Entrepreneurs & Creators. Convert subscribers into customers! Save $50 here
🔊LISTEN UP - Audio branding is huge. Netflix, Apple, and T-Mobile all have distinct brand sounds users can easily identify. Learn how TikTok chose its signature sound.
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Talk of the Town
The Meta-owned platform WhatsApp is taking a page from Twitter with the introduction of Channels. This new feature won’t be the typical direct message chat users interact with, but a way for brands and creators to share content (texts, photos, videos, polls, etc.) to many users at once.
Takeaway: With the state of Twitter these days, social platforms are trying to get a leg up with the emergence of tweet-like capabilities. WhatsApp is already used by billions, so the ability for people to receive DM-like messages from their favorite brands and creators may be an exciting way for people to consume content.
Currently in its testing phase, LinkedIn is following Meta by introducing OpenAI to its ad copy capabilities. Users will soon have access to suggestive changes and additions to ad copy based on targeting and objectives.
Takeaway: Big tech companies continuing to introduce AI functions is nothing new but with the addition of OpenAI to LinkedIn, it may help streamline and generate new and creative ideas for copy specific to the platform your company or brand is advertising on.
Are you actively looking to hire a marketing agency?(for any discipline including ads, organic content, seo, pr, lead gen, e-mail...) |
Did you learn something new from today's newsletter? |
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